POSTMATES FRESH

Postmates is a food delivery service that allows consumers to order food from over 100,000 restaurants. When they expanded their platform to include organic, fresh grocery delivery, they reached out to DIA to help launch Postmates Fresh.

DIA paired six of the industry’s top health and wellness influencers with Postmates Fresh to help pilot and promote the ability to have fresh, organic groceries delivered to their homes within 45 minutes.

With engagement ranging from 1,000 to 100,000 likes per post, the agency’s influencers and their fans became regular customers of Postmates Fresh.